Eastern Mortgage Summit

Experience the Best

November 10-11, 2011
Charlotte Marriott City Center

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SUMMIT PARTNERS

SCHEDULE

Thursday, November 10

7:00 am

Registration Open

Educational Component

8:00 am - 4:00 pm

Lending Integrity in the Dodd-Frank Era
Creating a Culture of Compliance
(NMLS course number 2339)
CE provided Abacus Mortgage Training and Education
NMLS approved education provider number #1400011

This course is designed to introduce you to your new Federal Regulator, the Consumer Financial Protection Bureau; help you master Private Mortgage Insurance; and identify the ethical dimensions in the new rules and regulations regarding credit scoring and equal access to credit. Meets all of the requirements for completion of the seven hours of national core continuing education, including 3 hours of Federal Law, 2 hours of Ethics, and 2 hours of Non-Traditional Mortgage Product Knowledge.

4:30 pm - 5:30 pm

New Dynamics in North Carolina
Mortgage Regulation
(NMLS course number 2351)
CE provided Abacus Mortgage Training and Education
NMLS approved education provider number #1400011

North Carolina specific 1 hour NMLS approved course. This course deals with how state regulation will change in light of the Dodd-Frank Act and in light of covenants established by the American Association of Residential Mortgage Regulators (AARMR). This course will fulfill your requirement for one hour of North Carolina state specific law, and as an elective for any state which does not require state specific Continuing Education.

5:30 - 7:30 pm

Reception & Expo - Free!

Friday, November 11

7:00 am

Registration

7:30 - 8:00 am

Continental Breakfast

EXPO open 8:00 am - 4:00 pm

8:00 - 10:00 am

The Art of the Video Blog
Brian Stevens & Frank Garay
The Think Big Work Small show with Brian Stevens & Frank Garay has already become a legend. Their video blog has over 100,000 unique viewers each month and gets over 20,000 views on each daily show. Making a video blog is one thing, making it in such a way that it retains viewers, gets new subscribers, gets forwarded and generates business is execution at a much higher level. In this 2 hour session learn how make great video blogs, avoid the mistakes that can make your blog a bomb. And create a marketing explosion of new business.

10:00am - Noon

Influenceology - Overcoming The Paralysis of Fear
Roberto Monaco
Transform the fear of presenting (to live groups or in front of camera) into confidence and power. Build a persuasive presentation for you to deliver in your marketplace when you go back home from the seminar. Yes, you will build it LIVE during the training. You will have a “presentation plan” to implement in 2012 that will generate you more loans. You will have a “secret” formula to create endless content that attracts new referral partners in 2012

Noon - Lunch	Industry Roundtable
	Robert Lotstein - Washington DC Attorney and Lobbyist
	Marc Savitt, NAIHP
	Bill Kidwell, IMMAAG

1:30 - 3:30 pm

Mortgage Marketing Animals
Carl White
Put on your seatbelts and get ready for an energetic 2 hour “brain dump”. This will be a rapid-fire MasterMind session where Carl will share as many of his Ninja Marketing Strategies as time will permit.

You will learn specific “How To” strategies that you will be able to immediately implement to see a rapid and massive increase in your closings in the next 30 days, while actually working so few hours that your friends will be envious of your success.

These are the same strategies and time shortcuts that Carl uses to generate well over $100,000 each month, all while taking 1 week of vacation every 5 weeks.

If you find yourself working harder than ever before, yet getting less results than ever before...then this workshop is tailor-made for you.

3:30 - 5:00 pm

Concurrent Sessions

Convert More –
Think Different

Todd Ballenger

All marketing and no sales lead to poverty - all sales and no marketing lead to burnout. You’ve just learned some amazing marketing skills from some amazing speakers…skills that can transform your business. But without a new mindset and some new skills, your new prospects won’t increase your income one bit. The lending industry has moved from eligibility to suitability, and Todd will share with you the ‘shift’, what’s happening, why it’s happening, how your business will change because of it, and what you can do to make more money and have more fun than you ever thought possible. To do so, you’ve got to get your inner beliefs in alignment with your external skills.

Ignite Your
Production Explosion

Casey Cunningham

Get the information you need to be on the cutting edge, out in front of your competition. Get attention and business from Key Targets with value-added information. Identify sources for creating value-added marketing that establish you as an expert. Create business disciplines that keep you focused. Join Casey Cunningham, the president of XINNIX, and learn how to transform yourself into the leader of the pack and become an incredible producer in the industry.